One of the biggest challenges facing the dApp (decentralized application) ecosystem is user experience (UX). Like most dApps, Relay has made UX improvement a focus for 2019. To help the ecosystem, we’re sharing some of the strategies and tactics we use for UX upgrades.
Improving strategies and tactics for UX is complex, but our approach is quite simple. We research and design a feature, gather initial user feedback, then evaluate and evolve our user interface based on that feedback. Along the way, when we notice a recurring support topic, we make an educational site. For example, we created sites like wETH and Token Allowances to help new users and saw related support tickets plummet.